Snapchat is known for its fun filters, but did you know that you can also buy lenses for Snapchat? This feature first came out in September 2015, and uses face detection technology to create lenses that you can view on your Snaps. By long-pressing on a person’s face, you can activate the lens and view your Snaps in a new way. Now, Snapchat has expanded its lens feature to “World Lenses” that use augmented reality technology to integrate 3D rendered elements into scenes.
Create Your Own Lens
With the new feature that allows you to Create Your Own Lens for Snapchat like Butterflies Lens on Snapchat, you can personalize the camera’s view of your location. You can upload photos and even specify the location and square footage for your lens. Once created, you can upload your lens via the web browser or through the app itself. To increase your lens’ visibility, you can include tags. Here’s how. You’ll need to be logged into your Snapchat account to publish it.
To create your own lens, first download Lens Studio and create a new AR image. This software contains advanced tracking technology and custom shaders to make AR images. It also features behavior helper scripts to make it easy to design your lens without knowing how to code. If you’re an experienced Snapchat Lens Creator, you can also play around with JavaScript. You can also use the Snapchat Lens Studio to create custom lenses for other mobile apps.
Lens Studio
Snapchat recently announced that it will be paying for branded content on its platform, which means that the platform can reward users who make interesting videos with Lenses. This is great news for organizations looking to reach a younger audience. While many users are millennials, organizations can benefit from targeting this younger audience by creating lenses featuring their logo and information about their products and services. With so many young users on the platform, Lens Studio is a great way to connect with these potential clients.
To create your first Lens, start by signing up for a free account on Vectary. You can start by selecting 3D objects and rotate, resize, and change their colors. Once you’ve completed your design, export the OBJ files to Lens Studio for Snapchat. To test your creation, select the Baseball Cap template in Lens Studio and replace a few objects. Then, delete the original hat and face stripe layers from the model. After uploading the OBJ models, you can try your creation on your smartphone or push it to Snapchat.
LoveStruck lens
The Snapchat app has introduced a new lens called “LoveStruck” that lets you change your mood in real time. Created by Aaron Clifford, this lens looks like a crystal mask and rotates around your face. It is completely undetectable but still shows refractions of crystals on your face. It also works offline so you can share the lens with friends. LoveStruck is one of the most popular Snapchat lenses and is available for free.
In addition to its new feature, the Snapchat app also enables its users to create AR filters. These are different from the standard Snapchat filters that are static overlays. Lenses use augmented reality animation to add a fun feature to any photo or video. The app offers more than 180 million daily active users the opportunity to play with AR Snapchat lenses. And it also enables users to create their own Lenses without any technical knowledge.
JigSpace lens
The ‘How to Jig’ Lens for Snapchat was recently unveiled by JigSpace. This augmented reality lens is a unique combination of 3D presentation capabilities with the Snapchat app. This feature will allow hundreds of millions of Snapchatters to create and share 3D experiences. This lens can be used by artists, musicians, and entrepreneurs to spread their message in a more engaging way. The lens was also chosen as a top pick by the judges of Lens Fest.
The creator of JigSpace has already partnered with Snap to produce a Lens. The technology behind the lens is similar to that used by Augmented Reality (AR) glasses. By viewing objects on the screen in AR, users can learn how to fix common problems. They can also look at black and white 2D drawings in instruction manuals. This way, they can see the product without leaving the room. Moreover, the lens also helps people make their own 3D models by simply clicking on it and using the AR tools available on the app.
Skin Thief lens
If you’re not yet familiar with AR, you’ve probably seen the Snapchat Skin Thief lens. This Snapchat lens turns you into a pouty cartoon character with gigantic eyes and ears. It even makes your mouth look like a giant buck tooth! You’ll have a lot of fun pretending to be a bunny, too! The lens also brightens your eyes and smooths out your skin.
Snapchat’s Lens Studio lets creators create lenses that have interactive features. This allows them to include Call-To-Action features that direct Snappers to external pages. These features are perfect for driving traffic to an e-commerce site or for spreading awareness about an organization. Soon, Snap will make Lenses that map to real places around the world. The company is exploring location-based Lenses since a few months and has already partnered with LACMA and Sotheby’s to test the technology.